Month: February 2015

online commercial insurance

Online Commercial Insurance: Embers to Conflagration

Conflagration: fire; especially: a large disastrous fire. -Merriam-Webster Ask most agents whether the online sales of insurance is going to negatively impact them, and their response is, “No. My clients value {insert Unique Selling Proposition here}.”   Many agencies focus on commercial lines, and everybody assumes that you can’t do commercial lines on the web. My position is …

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less responsive insurance agency

Creating a Less Responsive Insurance Agency is Unacceptable

NOTICE: Before you continue, I recommend heading over to PC360 and reading the article titled,”Don’t let technology be the boss of you.” The remainder of this article are my comments and rebuttal to the idea that any scenario exists where less technology is a solution to the challenges facing the independent insurance industry. In the PC360 article, the author, …

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millennials have begun buying homes

Millennials Are Buying Homes. But Will They Choose Your Agency?

Millennials have begun buying homes. This is according to a study recently released by Google. What scares me is, that the independent insurance industry will not be able to attract these consumers.  Subsequently, we lose more market share as Millennial insurance consumers choose the only insurance providers who’ve thus far been willing to engage them: Direct writers …

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Generic Interview Cover with Ryan Hanley - Armitage

How Esignature Impacts the Insurance Consumer Experience

Has your agency implemented electronic signature or Esignature? Independent insurance agencies, in particular, have been reluctant to Esignature, despite its ability to increase agency efficiency and improve the insurance consumer experience. In this interview with Jim Armitage, Chairman of the Agents Council on Technology, we discuss how electronic signature, Esignature, impacts the insurance consumer experience Jim explains …

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modern insurance consumer journey

Mapping the Modern Insurance Consumer Journey (Seven Ways to Prepare Your Agency)

Is your agency prepared to handle the modern insurance consumer journey? The honest answer is most likely: Maybe. That is until Ron Berg, Executive Director of the ACT (Agents Council on Technology) released their most recent work group (team of volunteers) findings, the Insurance Consumer Journey Report. Download your copy of the ACT Insurance Consumer …

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